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TOMY's Brand Video 「Quality Asobi. 」

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This video expresses TOMY’s Purpose which is “Quality Asobi can inspire and delight the world”.

Do you know what Asobi is?
It’s not just any kind of play.

It can inspire conversation, help us learn rules, make promises,foster empathy, and teach us to help one another.
Asobi can spark nostalgia and affection, and awaken the adventurer in everyone.

Dreams and hope. Connection and creativity. Learning and growth.True Asobi empowers all these things and more. It is this conviction that drives our pursuit of quality at TOMY.

“Increased texture, more excitement.”“Improved comfort, greater reassurance.”“More kindness, more warmth.”
No matter how toys and Asobi change in the future,
we will always deliver quality that you can touch and trust in an instant, to enrich lives with captivating experiences, and to bring people of all ages and cultures together.

At TOMY, we work to inspire and delight the world.
ゲーム - Game
タカラトミー, takaratomy, TAKARATOMY
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